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Introduction to Social Entrepreneurship
Building a sustainable enterprise to make the world a better place

Audio Workshop with C.J. Hayden
Available on CD or MP3


Social entrepreneurship is a model that has been gaining momentum in recent years as an answer to social problems on a global scale and scarce resources to address them. Social entrepreneurs apply business principles and leadership skills to address social issues. They build mission-driven businesses aimed at solving social problems, direct their professional skills and training toward helping people in need, or use their entrepreneurial skills to found nonprofits that use innovative business models.

If you feel called to make more of a difference in the world and want to make a living while doing it, this program is for you. In this one-hour audio workshop, here's what you will learn:
  • What social entrepreneurship is, and what it isn't
  • Five sustainable business models for a social enterprise
  • How to make social ventures pay for themselves
  • Where to find financial support for projects with a social agenda
  • How to attract a team of supporters and champions
  • How to get your project off the ground and keep it moving
You will benefit from this program if you:
  • Are curious about social entrepreneurship as a new solution to social problems
  • Have a business idea that addresses a social issue
  • Want to become more active in advocating for social change
  • Are considering launching a new nonprofit organization
  • Would like to add an earned income component to an existing nonprofit
  • Want your business or private practice to do more to help others
About the program leader:

C.J. Hayden is the bestselling author of Get Clients Now! and Get Hired Now! As a business coach and teacher, she's been helping leaders build enterprises that make a difference since 1992. C.J. has taught workshops for the U.S. Small Business Administration, SCORE, Women's Initiative for Self-Employment, and San Francisco Renaissance Entrepreneurship Center. She is the founder of the social entrepreneurship project Send Girls to School, authors the blog How to Become a Hero, and serves on the board of the Global Initiative to Advance Entrepreneurship.


c.j. hayden

"To anyone with a good idea for making the world better, you don't have to reinvent the wheel! This program can offer practical guidance, a wealth of examples, alternative approaches to challenging questions — more than enough to begin transforming your idea into a viable enterprise."
— Nina Ham
Co-Chair, East Bay Labyrinth Project


"This program is a great introduction to social entrepreneurism for beginners — people who are drawn to set up or be part of a social entrepreneurial venture, and don't know where to start."
— Susan Hyatt
Business Nonprofit Connections, Inc.


60-Minute Audio plus 2-Page Handout

Purchase the workshop on CD
$14.95 USD plus shipping

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Purchase the workshop on MP3
$12.95 USD

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Note: This program was recorded live from a teleseminar. You'll hear questions and comments as C.J. interacts with the audience.
Questions about this program? Contact us!

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